New York Knicks – National Basketball Association
Interactive Fan T-shirt Giveaway
Sunrise Identity utilized R-Evolution Technology to engage and activate their fan base though the use of interactive Merchandise.
The technology allowed the Knicks to create a One To One relationship with the recipient of the merchandise. The Knicks can now communicate on an on-going basis with these fans, thus providing ROI to the promotion.
- Go Beyond Static
- Expect More From Your Merchandise
- Reach Millions of Mobile Fans
- Engage & Activate Your Fan Base
- Accelerate Your Social Media
- Extend Your Promotional Reach
- Interactive Apparel